LinkedIn, a widely used job-search platform, serves as a professional arena for networking and career advancement. However, it may soon evolve beyond its traditional role. Recent reports suggest LinkedIn is considering integrating games to engage job-seekers. Additionally, the platform has confirmed its development of a feature already familiar to many - short-form videos, similar to reels.
As per a report from Techcrunch, LinkedIn informed the publication about its ongoing experimentation with incorporating a short-form video feed into the platform. This shift signifies a remarkable departure from LinkedIn’s conventional landscape, paving the way for a fresh era of vibrant content and interactive participation within its community.
The report further mentioned that the inception of this feature was initiated when Austin Null, a strategy director at McKinney, encountered a prototype of the video feed integrated into LinkedIn’s navigation bar. By simply tapping the “Video” tab, users are seamlessly directed to a vertical stream of brief yet compelling videos.
TechCrunch was informed by the company that videos are the favored format for learning among its users. Consequently, the feature is undergoing testing to ensure users can effectively discover relevant videos. The report indicated that the feature is currently in its initial testing phase, meaning it won’t be accessible to most users yet.
Fundamentally, the implementation of the short-form video feed signifies not only a technological advancement but also a cultural transformation within the LinkedIn community. As professionals increasingly recognize the potency of visual storytelling, the platform evolves into a union of creativity, cooperation, and shared knowledge. Whether experienced industry experts or aspiring entrepreneurs, every user contributes a distinctive viewpoint to the platform.
Gaming for Growth
In a related development, a prior TechCrunch report unveiled LinkedIn’s intentions to venture into gaming. According to the report, the company is crafting puzzle games named Queens, Inference, and Crossclimb, similar to the widely popular game Wordle, which The New York Times acquired in 2022, becoming a sensation.
While conversing with TechCrunch, a spokesperson from LinkedIn validated the gaming initiative without divulging a specific launch date. The spokesperson emphasized that these puzzle games are designed to enhance user enjoyment, promote connections, and spark conversations within the platform.